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Home Investment TikTok Shopping Season: How to Strengthen Media Presence

Investment

TikTok Shopping Season: How to Strengthen Media Presence

December 9, 2024

New research by TikTok has shown that the final quarter in South Africa is set for a shopping surge as brands move from short-term promotions to year-round engagement with consumers, capitalising on the country’s evolving shopping landscape.As spending power increases across diverse demographics in the country, consumers are no longer waiting for traditional sales events…

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