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Home Agribusiness The Secret Recipe Behind Kentucky Town’s Success: A Q&A With Grant Macpherson

The Secret Recipe Behind Kentucky Town’s Success: A Q&A With Grant Macpherson

May 15, 2025

Keen to know what makes a pop-up activation successful? Saads Abrahams from media update spoke to Grant Macpherson, Chief Marketing Officer of KFC Africa, to discuss the secret recipe behind Kentucky Town’s success.When it comes to blending food, culture and innovation into one unforgettable brand experience, Kentucky Town stands out as a benchmark for experiential…

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