Bridging cultures: How Korean passion is shaping a new generation in Egypt

Chef Thoraya Gamal in South Korea. Photo courtesy of the author.By Fatma Al-Zahraa Badawy As Korean pop culture continues to gain ground across the Arabic-speaking region, a new generation of Egyptians is not only consuming it but shaping its local impact. From language learning and translation to cooking and content creation, Mohamed El-Bayar, Noha Mahmoud…

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