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Home Investment WhatsApp Is Not Just for Memes and Group Chats

Investment

WhatsApp Is Not Just for Memes and Group Chats

June 9, 2025

If we told you one of the most effective marketing tools in South Africa lives right next to your “Braai Squad” group chat, you’d probably laugh, but here we are, says Louise Krog, Executive Head of Sales and Marketing at Everlytic. WhatsApp — yes, that WhatsApp — is no longer just the place for gossip, memes,…

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