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Home Investment BRC Appoints GfK to Deliver Total Video Measurement

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BRC Appoints GfK to Deliver Total Video Measurement

September 18, 2025

The Broadcast Research Council of South Africa (BRC) has appointed GfK (an NIQ company) to design and deploy the country’s new Total Video Measurement service, aligning the market’s currency with the way South Africans actually watch television and video today.This announcement follows a structured programme of work led by the BRC since late 2024. In…

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