Retail media: Agentic AI commerce arrives, estimated value of $136bn in 2025

Agentic AI commerce – shopping powered by AI agents – is generating significant hype as the future of online shopping with the total addressable market for agentic commerce having an estimated value of $136bn in 2025 and forecast to hit a potential $1.7trn by 2030.*Warc’s The Future of Commerce Media 2025 examines trends, advertising investment…

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